Employer Strategies to Boost HSA Participation and Employee Engagement

Employers are facing a challenge: many employees choose HDHP plans but don’t set up HSAs, missing out on valuable tax savings. This session provides practical strategies to boost adoption, encourage engagement, and manage healthcare costs over time.

Missed the webinar? Don’t worry! You can still access the webinar materials using the button below.

📅 Event Date: October 23, 2025 at 2:00 PM (Central)
Employer Strategies to Boost HSA Participation and Employee Engagement

Learn About HSA Strategies

HSA adoption requires more than offering the option — it takes intentional planning and communication. This webinar will walk you through proven strategies that successful employers are already using to boost participation and control spending. You’ll walk away with a practical toolkit to apply immediately:

  • Why HSA participation is often low without employer funding
  • The case for employer contributions: seed money & matching strategies
  • How Section 125 plans enable pre-tax contributions
  • Real-world examples of employers successfully boosting HSA adoption
  • Communication strategies to engage employees while managing costs

About The Featured Speaker

Eric Johnson, publisher of Benefits Weekly, brings decades of benefits knowledge and practical experience advising employers on healthcare strategy. He is known for translating complex benefits topics into clear, actionable insights.

Alongside Eric, the ESI Benefits Team will share guidance on building an HSA program that balances cost savings with employee engagement — making your benefits package both competitive and sustainable.

Who Should Attend

This session is designed for decision-makers who influence benefit strategies and budgets. Whether you are evaluating new funding approaches or looking to optimize existing plans, this webinar will give you ideas and benchmarks from real-world examples.

  • HR leaders and managers
  • CFOs and finance directors
  • Business owners offering HDHP plans
  • Anyone responsible for benefits strategy and employee engagement

Resources You’ll Receive

Attendees won’t leave empty-handed. ESI is committed to giving you ongoing tools to support your HSA strategy. Following the webinar, you’ll receive direct access to resources that can guide both leadership and employee education.

  • Webinar recording (on-demand after session)
  • FAQ guide and contribution limits
  • Link to set up an HSA with HSA Bank
  • ESI Benefits contact details for ongoing support

View The Webinar Material

Explore the resources shared during our recent event — including the presentation slides, replay link, and additional materials to help you put these insights into action. Use the buttons below to access each resource.

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Employee Benefits

A benefit package can be a major incentive to lure the best new talent to your workforce and keep your current employees happy.

Risk Management

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HCM Technology

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Payroll Admin

Still doing your own payroll? Tasks involved with Payroll and Employee Administration are purely transactional events.

Human Resources

At ESI, our business is all about assisting with the management of any organization’s most valuable resource: people.

Employee Benefits

A benefit package can be a major incentive to lure the best new talent to your workforce and keep your current employees happy.

Risk Management

Risk is a basic part of business. As a co-employer we work to eliminate, mitigate or share your associated legal liabilities.

HCM Technology

ESI continuously utilizes the latest in technological advances through online and mobile solutions to make your life easier.